Copyright law can seem complicated. But it’s simply a law that says that if you create something, then you own it. For businesses, copyright can apply to things you use everyday such as graphics used on websites and in advertising or blog content. Get to know how to create and protect your copyrights. This guide examines how to protect your own copyrighted materials and avoid improper use of copyrights belonging to others.
Your business offers fresh, high-quality produce and value-added foods and has built a good reputation in the community. But, can you protect your “brand” — the good-will and trust you have developed for your business? Can you prevent competitors from riding on the coattails of your good reputation? Learn to use strong trademarks effectively. This Lightning Guide sets out how to obtain and protect your trademark and how to identify trademark infringement.
This webinar, presented by CLF Senior Fellow and attorney Mary Rose Scozzafava, provides an overview of trademark and copyright law for food entrepreneurs and farmers,. If you are proud of the brand you’ve built and want to understand how best to protect it, this webinar is a great starting point. The webinar includes introductions to the following topics: (1) trademarks, including registering, using, and enforcing your trademark; (2) copyright; (3) patent; and (3) trade secret.